Eric Groves / Principal, a.k.a. "Brand Guru to the stars"
Eric loves pie....especially pumpkin or better yet pecan! We stockpile the fridge with the tasty treats so that we can bribe him at strategic moments. He's virtually helpless against the sweet persuasion of pecan goodness. Take the afternoon off? Pecan pie. Need a raise? Pecan pie with ice cream. You get the point....he's a sucker. Beyond pie, Eric is mad about golf. According to him, the key to good customer relations is "a round of 18, chasing the little white ball". Whatever. By the way.....don't mention the "S" word around him - he'll go Happy Gilmore on you.