Hippo Blog

Snow is on the ground. The wind is cold enough to turn your face into a chapped, dry mess. Your neighbor’s snowblower woke you up an hour early. Winter’s here again. Despite what the endless Christmas commercials might imply, it’s n...

As I look up from my computer and glance around the office, I notice that about half the office has their headphones on or earbuds in while they’re plugging away at designing, coding or writing. And, assuredly, everyone’s listening to music and w...

What was life like before the printing press? Pretty lame. Let’s say you lost your pet cat in 14th century Europe and wanted to make some flyers to help people find it. You had to hand-write your message down hundreds of times. By the 50th flye...

“Micro,” in the most clinical of definitions, means one-one-millionth of something. But in the most practical, it just means “small.” But small doesn’t mean “unimportant” or “bad.” A beer from a m...

Email was the Wild West before 2003. Tumbleweeds, saloons, gunfights – the whole shebang. Companies could send as much email as they wanted, whenever they wanted and to whomever they pleased. Might made right in pretty much every case, and the lit...

Ah, fall. The leaves are changing, the air is cold and crisp and Christmas decorations are prematurely set out at Younkers. It’s also the time for playoff baseball, when Chicago and Milwaukee fans’ hopes are dashed for yet another year,...

Responsive web design is hard. Really, really hard. There are an impossible amount of variables on every page that can trip designers up, not to mention content. It’s enough to make anyone feel like they should just give up on it, even before t...

If you’ve never seen the movie Rocky, I suggest you take some time to check it out. Aside from being a great film, there’s a great lesson for marketers buried deep inside – waiting for just the right time to strike can cost you dearly. In the ...

Police officers have a fascinating way of talking to the public. You might notice this on TV news. For instance: Let’s say two people were fighting on a street corner one night and peeled off in their cars when the cops came. If the story en...

Business Critical is our weekly collection of what’s new, exciting, and insightful for business leaders from the world of the web, marketing, social media, and more. iCloud Breach Very rarely does tech news overlap with pop culture news. This week,...

On the way home the other day, I heard a great story on the radio about mise-en-place, a French phrase that means, literally, “put in place.” It’s a chef’s regimen of making the ingredients and tools needed for cooking availa...

Everyone has a favorite animated movie. Whether you grew up with Snow White or The Land Before Time, animation has likely been a part of your life since birth. Now, just like most everything else, the internet has opened possibilities for animation t...