Sheepgate

Christian outreach gets a heavenly rebrand.

Renaming + Rebranding

Behold all things are made [brand] new.

For nearly 40 years, Adult & Teen Challenge of the Midlands has worked with men and women of all ages to overcome addictions. They came to us for a rebrand that would make a stronger connection to its Christ-centered roots.

We came up with the name Sheepgate, inspired by the once-popular mineral springs at the Colfax, Iowa facility and the healing waters described in the scriptures. Our brand refresh also included a new logo, website, video, and additional marketing materials designed to connect to those struggling with life challenges and addictions.