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The Right Way to Sell: How to Pick an eCommerce Platform for Your Site

If we had a magical machine that could tell us the best way to approach to every project, we would probably just sell that machine

4 Things Web Designers Can Learn From Food Trucks

Design principles are everywhere. Even in places you might not notice or expect. Take food trucks for example: not only are they mobile hunger-fighting supertrucks

Site Speed and Your Bottom Line: Is Your Page Fast Enough?

People are impatient creatures. No matter how good a restaurant is, they’ll go elsewhere at the first sign of a long wait. The same thing

Home.php is Where the Heart Is: A Guide to WordPress File Path Functions

File paths can be confusing in WordPress. (To learn more about WordPress check out this blog.) Especially because there are nearly two dozen different functions

Code Editor of Choice: An (Incredibly) Extensive Defense of Vim for Developers

If you intend on writing any significant amount of code, you will need a text editor that grants you the greatest amount of productivity. Some

Focus or Folly: An Argument Against Over-specialization

It seems like these days, everyone is expected to specialize in a super niche field of study. “Be a type designer, a JavaScript engineer, or

Learning From Experience: 3 Lessons From Building K-12 School Websites

We’ve had the pleasure of working with some high-profile schools and school districts on redefining and refocusing their digital strategy. Often, schools come to us

How to Beat Common WordPress Development Performance Bottlenecks

At Flying Hippo, we love WordPress. Not only is it our CMS du jour, but its native functionality provides the backbone for many more-complicated features

Changing With the Times: Future Proofing Your Site with Responsive Design

For the past couple of years, the web has started to embrace a new paradigm: responsive design. That is, a single site architecture that resizes

Business Critical: Batkid, Bob Dylan, Hobbits, Sponsored Content

batkid-sponsored-content-and-hobbits

Business Critical is our weekly collection of what’s new, exciting, and insightful for business leaders from the world of the web, marketing, social media, and

From HTML and CSS to KPI and CTA: Flying Hippo is a Digital Agency

flying-hippo-home-page

When we first started this company, the web was a much simpler place. Boy, how times have changed. Back then, many brands were still apprehensive

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The Business of Brand:
Why Brand Personality Is
Critical For Your Company

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