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  • Branding

Is Your Advertising Agency Too Big? Take a Lesson from Goldilocks.

As Goldilocks brings a spoon of the first steaming bowl of porridge to her lips, she exclaims, “This porridge is too hot!” Marching over to

Eric Groves

By Eric Groves

  • Marketing

Hook, Line and Sinker: How Inbound Marketing Keeps Reeling In New Business

This might come as a shock, but hippos don’t camp. No, really. We tried pushing each other through the camper door and it just wasn’t

Ryan Parlee

By Ryan Parlee

  • Branding

You can break up with your agency. We’ll bring the ice cream and the creative.

Chances are, during your prime dating years, you probably dated someone who wasn’t right for you at least once. The problem is that it can

Eric Groves

By Eric Groves

  • Branding, Marketing

Video: Flying Hippo Bags National Hubspot Impact Award

For this round of Hubspot Impact Awards, we brought home the hardware! This award was earned for all the work we’ve done fueling up inbound

Ryan Parlee

By Ryan Parlee

  • Marketing

The Results are Inbound: A Case Study

Inbound marketing results that get your motor runnin’ Webster City RV had always been on top of their marketing game. They were one of the

Ryan Parlee

By Ryan Parlee

  • Branding

Flying Hippo’s Favorite Five: Environmental Ads

You’re exposed to hundreds of advertisements every day. A lot of them are easily forgettable and blend into the advertising clutter. Among all of the

Eric Groves

By Eric Groves

  • Marketing

The Secret to Agile Marketing: Prepare, Produce, Probe, and Pivot

Everyone’s specific business pain point is different: some people want more sales, some people want more Facebook fans and some want better branding. But there’s

Ryan Parlee

By Ryan Parlee

  • Branding

Your Website Sucks. But That’s Only Part of the Problem.

An outdated website won’t get you a second date with clients. Let’s start this blog off with one predetermined understanding: you already know your website

Eric Groves

By Eric Groves

  • Marketing

How to Create a Social Media Budget

Everywhere you look, there are tweets chirping, vines growing, links inning, instas gramming and faces booking. How in the world can you keep up? More

Ryan Parlee

By Ryan Parlee

  • Branding

Brands We Like: Google

In this month’s “Brands We Like” series, we’re showcasing one of the biggest global brands to exist, Google. I mean, let’s face it, there are

Eric Groves

By Eric Groves

  • Marketing

How long should I wait for sales follow-up?

Everyone’s had the classic overbearing experience with a salesman. Maybe you were just looking at a product, and not ready to buy anything, but that

Ryan Parlee

By Ryan Parlee

  • Branding

Quiz: Guess the Tagline

It’s amazing how just a few words can sum up a brand. Like these three words- “Just do it.” evoke very different thoughts and experiences

Eric Groves

By Eric Groves

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Fly Alongside The Hippo

Every week, we put our stumpy little hippo feet on the keyboard and dish out some of the best ideas about strategy, design and dozens of other topics.

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