Beardshear Hall
Hall. New Swagger

Environmental Branding






Flying Hippo gave Iowa State University’s Beardshear Hall, built in 1906, a bold new look with graphics and wayfinding that modernized the space and improved navigation. The refreshed design highlights ISU’s spirit of innovation with messages while emphasizing that everyone plays a part in changing the world. The result is an inspiring, welcoming, and resourceful environment that connects with students, faculty, donors, and visitors alike.













