Is Your Advertising Agency Too Big? Take a Lesson from Goldilocks.
As Goldilocks brings a spoon of the first steaming bowl of porridge to her lips, she exclaims, “This porridge is too hot!” Marching over to
You can break up with your agency. We’ll bring the ice cream and the creative.
Chances are, during your prime dating years, you probably dated someone who wasn’t right for you at least once. The problem is that it can
Flying Hippo’s Favorite Five: Environmental Ads
You’re exposed to hundreds of advertisements every day. A lot of them are easily forgettable and blend into the advertising clutter. Among all of the
Your Website Sucks. But That’s Only Part of the Problem.
An outdated website won’t get you a second date with clients. Let’s start this blog off with one predetermined understanding: you already know your website
Brands We Like: Google
In this month’s “Brands We Like” series, we’re showcasing one of the biggest global brands to exist, Google. I mean, let’s face it, there are
Quiz: Guess the Tagline
It’s amazing how just a few words can sum up a brand. Like these three words- “Just do it.” evoke very different thoughts and experiences
Is print dead?
We’re gathered here today to honor the long life of the most important communication tool to have ever lived. Print will be greatly missed. From
Beautiful Internet: 10 of the Best Fonts for the Web
At Flying Hippo, we’re sort of font snobs. We’re constantly on the hunt for the best web fonts. In particular, there are 10 web fonts that
Quality, Best and Other Awful Branding Words
“Hurry in now for our big sale on quality items! The very best prices storewide!” Even just typing those words to prove a point was
Love is Blind: Building Brand Loyalty
After filling up my second cup of coffee, I ask the group to take their seats. The smell of freshly roasted coffee and danishes fill
Brands We Like: Old Spice
We’re making a smell-mitment to one of our favorite brands: Old Spice. The Old Spice brand is what the angel-faced marketer in your company dreams
Great Brands Are More Than A Logo
Every great brand has a strong logo. Take a look around. You’ve seen the Nike swoosh, the iconic bite out of an apple, and that