Stone Age Storytelling: Why Your Brand Needs to Tell Stories

Deep in the rolling hills of France, there’s an ornate etching on a cave wall that perfectly depicts brand storytelling. It’s called the Chauvet Cave
Is Your Advertising Agency Too Big? Take a Lesson from Goldilocks.

As Goldilocks brings a spoon of the first steaming bowl of porridge to her lips, she exclaims, “This porridge is too hot!” Marching over to
You can break up with your agency. We’ll bring the ice cream and the creative.

Chances are, during your prime dating years, you probably dated someone who wasn’t right for you at least once. The problem is that it can
Brands We Like: Duluth Trading Co.

At Flying Hippo, we don’t take branding lightly, and we love brands that know their audience and stick to their guns when it comes to
Brands we like: Smith & Forge
Hard ciders seem to be quite a growing market in the alcoholic beverage world. While we’re mostly beer fans around the office, we can’t deny
Building a Culture of Creation

People like our work — a lot. Now, I’m not usually one to toot our own horn too much. But, it’s true. People often ask
International Brand of Mystery: Learning Branding from James Bond

Do you happen to have 48 hours to kill? If so, you could do worse than spending it marathoning each and every James Bond film
Brands We Like: Warby Parker
Not many fashion styles have caught on as quickly as glasses have in the last few years. It’s become urban chic — a sign of
Business Critical: Cooper Hewitt Gets New Typeface, Google Purchases mDialog, Yo!
Cooper Hewitt Gets New Typeface Cooper Hewitt, also known by it’s full name, Smithsonian’s Cooper Hewitt, National Design Museum, unveiled, earlier this week, their new
Business Critical: Burt’s Bees – Burt is a Real Man, CIA – Follow on Twitter
Burt’s Bees – Burt is a Real Man So, Burt is apparently a real man. Burt Shavitz, a recluse in the backwoods of Maine, and
Our Creative Process: From White Page to Homepage
There it is, staring at you. Laughing. Mocking. Just waiting for you to make a move. The dreaded blank sheet of paper. Whether you’re a
Brands We Like: Shiner
We’re big fans of beer around here. And, one of our favorites appeals to both our sense of taste and also sight. Shiner has some





























